District Manager - One Lincoln Park, Lincoln Park Manor and former Executive Director Pinebrook Retirement Community
I have worked with Kim Boyd for three years through her agency, but she has been a part of our marketing plans for more than six years that encompassed One Lincoln Park Senior Retirement Community and Lincoln Park Manor Assisted Living, Skilled Nursing and Rehabilitation Center in Dayton as well as Pinebrook Retirement Living in Cincinnati, OH. Kim is blessed with considerable talent. She is on the cutting edge of marketing tools and techniques and is always looking for more efficient and effective ways to market. You can’t overlook how hard Kim works to cultivate her talent, whether it be researching new social media opportunities or sourcing new vendors. She has the resources to provide us with everything we need. I know of the effort that she puts into learning about her clients and their business/industry because she has spent countless hours learning about mine. I also appreciate the time that she puts into her analysis because my industry is based on conversion ratios and the effectiveness of each and every marketing initiative. Kim monitors every track-able project for effectiveness and will often call and/or email to share her enthusiasm for the project and our progress.
Kim worked with me to develop and implement two new websites. She was instrumental in writing the entire content for both sites, developing navigation and flow, overall design and engaging strategies for better visitor interaction. The new websites have exceeded expectations and has created an online presence that is attracting new prospects each and every day. The analytics proved the success of website and we continue to add new features with the direction of Kim’s expertise.
Kim’s love for marketing shows in everything that she does! She is a motivated individual with numerous talents and has a work ethic that is rare. She is enthusiastic, trustworthy, knowledgeable…… and simply fun to work with! We continue to use her for all our marketing.
Her partnership is invaluable!